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HIC Policy |
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SUBJECT: Advertising for Research Participants BACKGROUND
The FDA requires that an Institutional Review Board
(IRB) review and have the authority to approve, require modifications in, or disapprove
all research activities covered by the IRB regulations [21 CFR 56.109(a)]. The IRB
reviews, as part of this process, the methods that investigators propose to use to recruit
subjects. One method of recruiting subjects is through advertisements. Direct
advertising for research subjects, i.e. advertising that is intended to be seen or heard
directly by prospective subjects, is not in and of itself an objectionable recruitment
practice. It is seen as part of the informed consent and subject selection process [21CFR
50.20, 50.25, 56.111(a)(3) and 812.20(b)(11)]. IRB review is necessary to ensure that
information is not misleading to subjects. This is especially critical when a study may
involve vulnerable subjects such as those with acute or severe physical or mental illness
or persons who are educationally or economically disadvantaged. HIC Policy The WSU IRB will review the final copy of printed advertisements to
evaluate the content, relative size of type used, and graphics. When advertisements are to
be taped for broadcast, the IRB will review the final audio or video tape. The IRB is
willing to review the wording of the advertisement prior to taping to preclude re-taping
because of inappropriate content. The review and approval of a taped message prepared from
IRB approved text may be accomplished through expedited procedures. If a clinical
investigator decides to begin advertising for subjects after a study has received IRB
approval, the advertising may be considered as an amendment to the ongoing study and may
receive expedited approval. Advertising should not imply a certainty of favorable outcome or
benefits beyond what is outlined in the informed consent. No claims should be made that
the drug, biologic or devise is safe or effective for the purposes under investigation, or
that the test article is known to be equivalent or superior to any other drug, biologic or
device. The terms "new treatment", "new medication" or "new
drug" should not be used without explaining that the test article is investigational.
Advertisements should not promise "free medical treatment", when the intent is
only to say that subjects will not be charged for taking part in the investigation.
Advertisements may state that the subjects will be paid, but should not emphasize the
payment or the amount to be paid. Advertisements to recruit subjects should be limited to the
information the prospective subjects need to determine their eligibility and interest.
Advertisements should include the following: Approved by Steering Committee 3/18/98 Approved by All IRB Committees 3/18/98 Administrative Approval 4/25/98
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